You missed the call. Relay already texted back.

The inbox for small businesses that can't stop work to answer the phone. Texts, email, AI replies, booking and campaigns in one place. Pay once. Your customer list stays on your computer or in your own Google Drive.

No monthly fee. No trackers. Bring your own Twilio, SignalWire, Telnyx or Plivo account, and we'll walk you through carrier approval.

    Illustrative conversation. Names and prices are made up.

    Pay once. Keep your list.

    Subscription fees only, over three years, at the entry prices below. Texting costs extra on top in most of them. With Relay you pay your carrier's own rate, straight to them.

    How Relay differs from four hosted tools
    RelayGoHighLevelPodiumSimpleTextingTextline
    Where your contacts liveOn your computer, or in your own Google DriveTheir cloudTheir cloudTheir cloudTheir cloud
    How you payOne licenceMonthlyMonthlyMonthlyMonthly
    Entry price$79 onceFrom $97 a monthQuote. Reported $450 to $600 a monthFrom $29 a monthPer-seat monthly plans

    Where they're ahead

    • Your list sits in their cloud, so a lost laptop never loses it. With Relay, keep backups or use Google Drive.
    • They have support teams and years of integrations.
    • GoHighLevel also builds websites, funnels and memberships. Relay doesn't.

    Where Relay is ahead

    • You pay once, not every month for ever.
    • Your customer list stays with you, on your computer or in your Drive. If you ever leave, it's already yours.
    • Team members are unlimited on every licence.

    GoHighLevel also connects your own Twilio and Mailgun accounts, so bringing your own carrier isn't the difference. The difference is the monthly fee and where your list lives.

    Prices as published by or reported for each vendor in October 2026, so check them before you decide: GoHighLevel, Podium, SimpleTexting. Textline doesn't list one flat price. Podium's figure is a third-party estimate; bars use its low end. These are other companies' trademarks, used only to name them.

    Your customers' list lives with you.

    Two places, your choice. On your computer by default. In your own Google Drive with one click. There are no ad trackers and no analytics, on this page or in the app.

    On your computer

    The default. Nothing to set up.

    • Contacts and conversations stay in this browser, on this device.
    • No cloud account holds your list.
    • Export a backup file whenever you like.
    • Opens without a connection, and installs on your phone like an app.

    In your Google Drive

    Optional. Your own Google account.

    • Open the same workspace on any computer.
    • Google keeps the version history.
    • Add your team as Admin, Agent or Viewer. Members are unlimited.
    • Two people can work at once. Changes merge contact by contact.
    • Call recordings save to your Drive too.
    What this page loadedchecking…

      Don't take our word for it. This page uses no third-party fonts or scripts, and the panel shows every file it loaded, as your browser saw it.

      One thing to know: a scheduled message or an AI reply while the app is closed waits on our server only until it's sent. The privacy page lists exactly what.

      Meet Marisol. She retiles bathrooms.

      Her phone rings eleven times a day. Most of those calls land when her hands are full of grout. The ones she misses go to whoever answers next.

      Here is what the same Tuesday looks like with Relay running. Every step below is a real feature that ships in the app today.

      2:14 pm. On a ladder.

      The call you couldn't take gets a text in seconds.

      Missed-call text-back sends your reply the moment a call goes unanswered. If the caller leaves a voicemail it lands in the same thread, ready to read.

      Missed-call text-back
      You write the message once. It goes to everyone you miss. Not available on Telnyx yet.
      Call from the app
      A softphone in your browser. Ring a customer without hunting for your phone.
      Incoming calls and voicemail
      Answer in the app, or let it ring through to voicemail in the thread.
      Call recording
      Recordings save to your own Google Drive, not our servers.
      After-hours reply
      Outside your opening hours, customers hear back anyway.

      2:16 pm. She texts back.

      Something answers who knows your business.

      The chatbot replies to texts and website chat even when the app is closed. It answers what you taught it, and hands the thread to you when a person asks for one.

      AI that replies for you
      Always on, with quiet hours, keywords that pass a thread to you, and a clear hand-off.
      Website chat button
      A chat bubble for your site, answered by the same chatbot. Ask for a number and the lead lands in your inbox.
      Texting on four carriers
      Twilio, SignalWire, Telnyx or Plivo. Switch any time, keep your history.
      Email in the same thread
      Send through your own Mailgun, SendGrid or Postmark account. Texts and emails sit together on one contact.

      And when you do the typing, AI is one click away.

      Suggest a reply, make it shorter, friendlier or more formal, improve it, or summarise a long thread. The chips sit right above the message box.

      Click a chip. This is a demo of the real feature.

      Thursday, 10 am. Booked.

      She picks a time. It lands on your calendar.

      Share one booking link. Customers see only the hours you're free, and the confirmation and reminders go out by text without you.

      Appointment booking page
      Your hours, your slot length. Customers book themselves.
      Reminders
      A text before the visit, with a reply to confirm.
      Google Calendar, both ways
      One click to connect. Bookings appear in Google. Time you block in Google disappears from your booking page.
      Calendar screen
      A week grid inside the app, so you see the day without leaving the inbox.

      Friday. The week is half empty.

      Fill it. Ask the people who already said yes.

      Collect sign-ups everywhere customers already are, group them, and send one campaign with a check before it goes.

      Six ways to sign people up
      Text keyword, QR code, printable poster, kiosk screen, web form, and a chat button.
      Saved segments
      Save a filter once, like "tile customers, last 90 days", and reuse it.
      Campaigns
      Batched sending, tracked links, and a pre-send check for consent, quiet hours and opt-out.
      Send later
      Schedule one message or a whole campaign. It goes out even if your laptop is shut.
      Merge duplicates
      Two Danas become one contact.

      Workflows that keep following up after you've gone home.

      Build "if this, then that" with branches. They run with the app closed.

      New sign-upTrigger Wait 10 minutesDelay Did she reply?If / else Yes: stop hereYou take over No: send follow-upThen tag "warm"

      Two weeks later.

      Five stars. Then the numbers that show why.

      Ask happy customers for a review the day after the job. Then see what's working, and send the rest of your tools the news.

      Review requests
      A text with your review link, sent after the job is done.
      Reports
      Messages, replies, bookings and reviews, by week.
      Webhooks, Zapier and Make
      Send a new lead or a new review to Slack, a sheet, or any other tool.

      Then her cousin asks. Then six more.

      One licence can run a whole client list.

      Add your team with roles that match the job. If you run marketing for other businesses, give each one a separate workspace with its own numbers and data.

      Team and roles
      Admins, agents and viewers. Agents can reply, but can't change settings. Team members are unlimited.
      Client workspaces
      Up to 10 on Agency Pro. Switch between clients in one click.
      White-label
      Show your agency's name and colour to your clients, not ours.
      Resell it as your own
      You set the price your clients pay.
      Install as an app
      Add it to your phone's home screen. It opens like any other app.

      We walk you through carrier approval.

      US carriers filter business texts from numbers that aren't registered (A2P). Approval can take days to a couple of weeks, and most rejections come down to one small thing. Relay gets your answers ready and tells you where you stand.

      1. Connect your carrierPaste your Twilio, SignalWire, Telnyx or Plivo keys. A quick check confirms they work.
      2. Follow the registration guideFour steps. It lists what to have ready and writes your campaign description, opt-in wording and sample messages from your business details. You paste them where your carrier asks.
      3. Send a test textTo your own phone. When it arrives, you're live.
      Carrier registrationNo A2P campaign
      • Your numbers
      • Get ready
      • Submit it
      • Track it
      Ready to paste

      Marisol's Tile sends appointment reminders and replies to customers who ask for a quote. Customers opt in on our web form. Reply STOP to opt out.

      Relay reads your status from Twilio and warns you before you text a number that isn't approved.

      Pay once. Keep it.

      Codes stack. One is enough for most businesses. Agencies add more.

      One business

      $79one time

      • Texting, email, calls and booking
      • AI replies and automatic follow-ups
      • Campaigns and unlimited workflows
      • 5,000 sends a month
      Get lifetime access

      Agency

      $1582 codes

      • Everything in One business
      • 3 client workspaces
      • 5 sender numbers
      • 25,000 sends a month
      Get Agency

      Agency Pro

      $2373 codes

      • Everything in Agency
      • 10 client workspaces
      • 20 sender numbers
      • 100,000 sends a month
      • White-label branding
      Get Agency Pro

      Compare the licences

      You still pay your carrier for texts and calls, at their rates. A free level covers 100 sends a month so you can try it first.

      Questions people ask first

      Do I need my own Twilio (or other carrier) account?

      Yes. That's how the price stays low and your list stays yours. A registration guide walks you through carrier approval for US business texting (A2P), and writes your answers from your business details.

      Where is my data stored?

      On your own computer by default, or in your own Google Drive if you choose that. Scheduled sends and AI replies while the app is closed need a small amount of data on our server for as long as the job is waiting. The privacy page lists exactly what.

      Does the AI need a key?

      Yes. You bring your own AI key, so you pay the AI provider directly and decide which one to use.

      Is it really a one-time payment?

      Yes. The licence is a one-time purchase. You'll still pay your carrier for each text and call, at their rates.

      Can I resell it to my clients?

      Agency and Agency Pro licences include client workspaces. Agency Pro adds white-label branding. You set your own prices.

      Does it work on my phone?

      Yes. Add it to your home screen and it opens like an app, and works on any recent browser.

      The next call you miss shouldn't cost you the job.